Welcome to our in-depth exploration of Matterport, a leader in the world of 360 virtual tours. At oVRworldwide, we are experts in utilizing Matterport’s cutting-edge technology to create immersive and interactive virtual tours tailored to various industries. In this blog, we provide valuable insights into Matterport’s top features and advanced details about their cameras, including the Matterport Pro3. Whether you’re considering creating a virtual tour or looking to enhance your current offerings, understanding Matterport’s capabilities can help you make informed decisions.
Why Matterport?
Matterport has established itself as a premier solution for creating immersive, interactive virtual tours. With advanced technology and versatile camera options, Matterport provides tools that cater to a wide range of industries, from retail and showrooms to health & wellness and exhibitions. Here, we delve into the top features that make Matterport a standout choice.
Top Features of Matterport
1. 3D Scanning and True3D™ Technology
Matterport’s True3D™ technology captures a space in three dimensions, creating highly accurate and detailed digital twins. This feature is particularly beneficial for industries that require precise measurements and spatial awareness.
2. Dollhouse View
One of Matterport’s most visually impressive features is the Dollhouse View, which provides a fully interactive, three-dimensional model of a property. This allows users to get a comprehensive overview of the space, making it ideal for showcasing retail and showroom spaces.
3. Floor Plans and Measurements
Matterport’s ability to generate accurate floor plans and measurements from its 3D scans is a game-changer. This feature is particularly useful for showrooms and health & wellness facilities that need detailed layouts and dimensions.
4. Virtual Staging
Virtual staging allows for the digital furnishing and decoration of spaces, providing potential customers with a realistic vision of what a property could look like. This is especially useful in retail and showroom settings, where visual appeal can significantly impact decision-making.
5. MatterTags™
MatterTags™ enable the addition of interactive annotations within a virtual tour. These tags can include text, links, images, or videos, providing additional information or highlighting specific features of a space. This feature is highly beneficial for exhibitions and retail stores.
Advanced Camera Insights
Matterport Pro2
The Pro2 is Matterport’s flagship camera, offering high-resolution 4K photography and accurate 3D scans. It’s perfect for detailed and immersive tours. Key features include:
- High precision with +/- 1% accuracy
- High-resolution 134-megapixel images
- Infrared sensors for precise depth data
Matterport Pro3
The Pro3 brings advanced scanning capabilities with even higher accuracy and faster capture times. It’s ideal for large spaces and outdoor environments. Key features include:
- Enhanced scanning speed and accuracy
- Improved performance in various lighting conditions
- Versatile for both indoor and outdoor use
Choosing the Right Features for Your Industry
Selecting the right Matterport features and cameras depends on your specific industry needs. Here are some tailored recommendations based on our experience with various projects:
1- Retail: Elite Collection Qatar Virtual Store
The Elite Collection Qatar Virtual Store showcases custom-crafted Italian leather sandals in Doha. We implemented a 360 virtual tour to offer an unparalleled online shopping experience, allowing customers to explore an exquisite range of products from the comfort of their homes.
Implemented Features:
- Dollhouse View: Provided a comprehensive 3D model of the store, allowing customers to get a full overview of the layout and navigate easily.
- MatterTags™: Enabled interactive annotations that provided detailed product information, links to purchase pages, and additional multimedia content.
- Product Links: Direct links to purchase products enhanced the shopping experience and facilitated sales.
- Custom Branding: Ensured the virtual tour aligned with Elite Collection’s brand identity, enhancing brand recognition.
Benefits:
- For the Client: Increased online engagement and sales by providing a detailed and interactive virtual shopping experience.
- For Customers: Enhanced shopping experience by allowing them to explore products in detail and make informed purchase decisions from anywhere.
Recommended & Used Camera: Matterport Pro3 for high-resolution detail, ensuring that the intricate details of the leather sandals are captured accurately.
2 – Showrooms: Ricci Ceramica Virtual Showroom
Ricci Ceramica’s virtual showroom displays a diverse range of tiles and ceramics. The 360 virtual tour we created allowed customers to examine products in detail and make informed decisions without visiting the physical showroom.
Implemented Features:
- Dollhouse View: Captured the showroom with high accuracy, creating a digital twin that reflects every detail.
- Floor Plan View: Provided accurate floor plans and measurements, helping customers visualize the product placement in their own spaces.
- MatterTags™: Interactive tags provided additional product details, specifications, and links to product pages.
- HD Product Images: High-definition images showcased the quality and detail of the ceramics.
- PDF Catalogs: Integrated catalogs allowed customers to download and review product information at their convenience.
- Product Links: Direct links facilitated easy purchase decisions.
- Categorized Sections: Organized product categories made navigation intuitive and user-friendly.
Benefits:
- For the Client: Increased reach by allowing customers to explore products remotely, leading to higher engagement and sales.
- For Customers: Facilitated a detailed examination of products and provided necessary information to make confident purchase decisions.
Recommended Camera: Matterport Pro3 for detailed scans and fast capture, ideal for capturing the intricate designs and layouts of the showroom.
3- Health & Wellness: Visite Virtuelle de la Residence Melopee
The virtual tour of Residence Melopee, a rest house for the elderly in Belgium, was designed to provide an immersive experience that highlights the tranquility and care of the facility.
Implemented Features:
- Dollhouse View: Offered a comprehensive overview of the facility, helping potential residents and their families understand the layout and services.
- Floor Plan View: Provided accurate floor plans to give a clear sense of space and layout.
- MatterTags™: Interactive tags highlighted key features and amenities, providing detailed information.
- Background Music: Added a soothing ambiance to enhance the virtual experience.
- Highlight Reel: Showcased key areas of the facility in a quick, engaging format.
- Guided Tour: Provided a narrated tour to guide visitors through the facility.
- Exterior Scanning: Captured the outdoor areas, giving a complete view of the facility’s surroundings.
Benefits:
- For the Client: Enhanced marketing efforts by providing a realistic and immersive virtual tour that showcases the facility’s care and amenities.
- For Customers: Allowed potential residents and their families to explore the facility remotely, making it easier to decide on the right care home.
Recommended Camera: Matterport Pro3 for precision and high-quality imaging, ensuring that the facility’s ambiance and features are accurately represented.
4- Exhibition: L’Art Blesse at Villa Audi Exhibition Virtual Tour
The L’art Blesse exhibition virtual tour at Villa Audi allowed art enthusiasts to explore the exhibition from the comfort of their homes. This project leveraged Matterport’s technology to provide an in-depth and engaging virtual experience.
Implemented Features:
- Dollhouse View: Provided a comprehensive overview of the exhibition layout, allowing users to navigate and explore easily.
- Color Correction: Ensured that the artwork was represented accurately with true-to-life colors.
- Background Music: Added an auditory element to enhance the virtual experience and create an immersive environment.
Benefits:
- For the Client: Expanded the reach of the exhibition to a global audience, increasing engagement and visibility.
- For Customers: Offered an immersive and detailed exploration of the exhibition, providing access to art and cultural content from anywhere.
Recommended Camera: Matterport Pro2 for affordability and ease of use, suitable for capturing detailed and high-quality images of the artworks.
Matterport’s advanced features and diverse camera options make it a versatile tool for various industries. By understanding these capabilities, you can choose the right solutions to enhance your business’s virtual tour offerings, improve customer engagement, and drive sales. Ready to explore Matterport’s potential for your business? Dive deeper into our blog to discover how these tools can transform your virtual experiences.